Sunday, June 16, 2024
Sasa International's revenue soars as travel rebounds.

Sasa International’s revenue soars as travel rebounds.

THE WHAT?

Sasa International Achieves Impressive Turnover Growth Despite Online Sales Drop

Sasa International, a renowned beauty retailer headquartered in Hong Kong, has experienced a remarkable upswing in turnover for the quarter ending June 30. Despite facing a significant 25.3% decrease in online sales, the company still managed to achieve a 30.9% growth, amounting to a total turnover of HKD1.04 billion (US$133 million).

THE DETAILS

Retail Store Numbers and Regional Sales Performance:

Sasa currently operates a network of 223 retail stores as of June 30. The resurgence of cross-border travel has fueled a considerable surge in sales within Hong Kong and Macau SARs, witnessing a substantial growth rate of 53.5%. However, China and Southeast Asia have experienced a decline in sales, with a notable drop of 32.8% and 8% respectively.

THE WHY?

Boosted Retail Sales Amidst Resumed Cross-Border Travel

The significant increase in turnover can be directly attributed to the reestablishment of cross-border travel from Mainland China. This revitalization has aided in strengthening retail sales. Despite the decline witnessed in China and Southeast Asia, Sasa is actively leveraging digital platforms to re-engage Mainland tourists in order to enhance post-travel sales performance.

Source

About Nick Dunn

Meet Nick Dunn, an exceptional author on our blog with a focus on news and politics. With an expertise in covering current affairs, international news, opinion and analysis, as well as politics and government, Nick delivers insightful and thought-provoking posts that are both informative and engaging. With his in-depth knowledge and sharp analysis, he keeps you informed and up-to-date on the latest news and developments around the world!

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