Amazon’s annual Prime Day event, which is exclusive to Prime members, is ending soon. The event offers limited-time lightning deals, as well as two-day-only deals. Fashion discounts on Amazon’s in-house brands like the Drop and Amazon Essentials are rare, but during Prime Day, they are typically available at 20 to 30 percent off. Popular brands such as Levi’s and Calvin Klein also have markdowns during the event. Additionally, the Shopbop section on Amazon offers discounted high-end designer items. This year, there are deals on Mara Hoffman swimsuits, Kule totes, and Smythson card holders. Our roundup includes the best Prime Day 2023 fashion deals, featuring Levi’s Ribcage jeans and classic Hanes white T-shirts. The key is to act quickly, as stock tends to sell out faster on the second day of Prime Day. The deals mentioned will be available until 2:59 a.m. ET, but availability may change. For those looking for more deals, our newsletter and our deals editor will provide updates on the best post-Prime Day sales.
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