The Keys to Sprout Social’s Award-Winning Culture
In a recent interview, Justyn Howard, CEO of Sprout Social (SPT), shared the keys to the company’s successful culture. With a glassdoor rating of 4.2 or 4.4 out of 5 and making the list of best places to work every year since 2017, Sprout’s culture has been widely recognized. In this interview segment with Fool analyst Meilin Quinn, Howard delves into what makes Sprout’s culture thrive.
It All Starts with the People
According to Howard, Sprout’s culture thrives because of its fantastic people. He believes that the company has been able to attract and retain talented individuals who are passionate about the company’s vision and committed to working together as a team. This creates a positive feedback loop, where great people attract other great people, and the company culture becomes stronger as a result.
An Organic Culture
Howard emphasizes that Sprout’s culture is very organic. It’s not something that the company created in a lab or on a piece of paper. Instead, it has always been part of the company’s DNA. Sprout’s values and culture are a reflection of what makes the company unique and has contributed to its success.
Customer Commitment and Employee Satisfaction
Howard believes that Sprout’s commitment to its customers and its employees are equally important to the company’s culture. If the company takes amazing care of its customers, its employees can feel proud of the work they do and the value they provide. Similarly, if the company takes care of its people and builds a great culture, customers can feel that through the quality of work they receive.
The commitment to both customers and employees is incredibly intertwined, and Sprout has done its best to cultivate that commitment from the beginning. This has allowed the company to benefit from an incredible culture that attracts and retains top talent.
Conclusion
Sprout Social’s award-winning culture is a result of its commitment to its people, customers, and values. By building a strong team of passionate and talented individuals and focusing on customer and employee satisfaction, Sprout has been able to create a unique and successful culture.
Meilin Quinn has no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Sprout Social. The Motley Fool has a disclosure policy.