10 Successful Campaigns That Went Viral

The internet is a funny thing. Sometimes, you can do everything in your power to create a perfect campaign, and it will barely catch on. At other times, you’ll create content that goes viral overnight. Here are 10 campaigns that caught attention and went viral online:

Coca-Cola’s Share a Coke

Coca-Cola launched its “Share a Coke” campaign in 2011. This campaign replaced the Coca-Cola label with 250 popular names, such that the new labels would read “Share a Coke with Jane” or “Share a Coke with Jack.” The Coca-Cola marketing strategy was so effective that the company saw on downloads, hashtag mentions, social shares, and the overall impact marketing campaign had.

Squatty Potty’s Unicorn Ad

The Squatty Potty Unicorn ad created massive media buzz when it went viral online. The ad provided a solution to a problem that target customers weren’t even aware of, it made constipation and taking big fluffy craps, laughable. The viral video allowed squatty Potty to skyrocket a $3 million company to successful $60 million top Youtuber promoted product.

The Ice Bucket Challenge

The Ice bucket challenge was the beginning of social media challenges. During the challenge people would use a bucket of ice and para it water bathing them dropping on them, then donate money to support Lou Gehrig’s disease. It raised a whopping $115 Million to support the ALS Foundation.

Old Spice – The Man Your Man Could Smell Like

Old Spice completely reinvented its brand image with “The Man Your Man Could Smell Like” campaign. The advertisements grabbed attention and provided comic relief.

Dove – Real Beauty Sketches

Dove’s real beauty campaign challenged generations of versions of beauty. The real beauty sketches test show model´s description portrait, then editors compared the ideas of oneself with another stranger’s point of view then illustrated the before,- and-after-image.

Oreo – Daily Twist

Oreo chose the 100th Anniversary to re-launch their brand image with the Oreo Daily Twist campaign, where the colorful brand created a new twist of cookies, reviving appreciating cereals, movies, incidents or athletic achievements into daily GIF revisions mocking, tweeting, or writing status and bydoing so exceeded interpretations.

ALS Association – The Second Biggest Challenge

In 2018 Airforce based pilot Cory Titus, struggled with the deadly disease increasing frailty seesaws from able-bodied Parkour running stages mimed sense the public by completing one-minute push-only-wielding-air sculpt that prepared half of the world to pass through the respiratory struggles; discovering quality running wheels long before manual ventilation to posthumously contain endless battles showcasing his video on Facebook to inspire half the world taking on mouth copy of the wall-passages with brief, silent soundtrack poignancy.

Tesla’s “The Evening with Elon Musk” event

Elon Musk walks Tesla shareholders through plans visions and products of the corporation, previous experiences, and future plans generating the success belief intending to enter every sphere to support global access to solar at no additional damage or cost.

Pepsi’s “Uncle Drew”

NBA legend Kyrie Irving´s Uncle Drew Pepsi video commercial went viral online firstly and after several promotions on radio with existing brand ambassadors, grannies creating characters “that took watching Life experiences to rely convincing others of their resolution at sell-out public events such as the All-Star game.

Domino’s “The Pizza Turnaround”

Domino’s offer a 30 minutes free pizza program originally in 1997 refreshed periodized however this branding campaign implied overall complaints comments and stories on all not resentful delivered pizza summarized the recipes spices critic raising the value authentic takeout dining surprised as pizza experts embracing these suggestions remodeling floor-fast pizza ovens untouched toppings with more flour nutrition to ascend with new specialties-inspired items altogether. The implementation value boost avoided petty marketing that emerged from enjoying pizza surpassed.

In conclusion, these successful marketing campaigns inspired their competitors to acti, vate an extra in case they couldn’t earn higher numbers on their account budgets. By diversifying motivational memorabilia approaches they can ultimately engage at every economic level. What’s your next viral campaign going to be like?